The group provides comprehensive sales support and outsourcing services. Its activities focus on four main segments: merchandising, sales force outsourcing, field marketing and corporate activities. In merchandising, the company is responsible for product presentation in retail outlets, ensuring effective space management. Sales force outsourcing involves building and managing teams of sales representatives. Field marketing consists of organizing promotional campaigns and events to support sales. Corporate activities focus on managing the group's structure and cost optimization. The group also offers non-standard services tailored to clients' current needs.